Founding year
Type of project
Funds raised

Seatfrog - travel upgrades for less

Seatfrog is a leading train booking service in the UK which makes upgrading to First Class lightning fast. They have been named among the UK’s top 30 fastest-growing tech scaleups in 2020 and are still going strong, following their mission to build a better future for rail.

Our Goals

What's Seatfrog?

Seatfrog makes seat upgrades accessible, quick and easy for the regular passenger, turning each train journey into an even more pleasant experience.

Offering a better journey

Seatfrog helps people bid for last-minute upgrades so they can get a great deal on travelling First Class. After the user adds their train ticket, the system displays what auctions and instant upgrades are available for the respective trip. It is also possible to select the number of upgrades you wish to bid for and set your price for each upgrade.

Seatfrog in numbers

Key Features

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Profile registration
Email Receipts
Use Data Screens
Training Mode
Purchase Order System
Full System Security
Membership Cards
Customer Purchase History
Promotional & Price Updates
Customer Rewards Program
Employee Activity Report
Customer Balance
Transaction Report

Download the full case study

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